Mimeo Photos launches address book feature

Online photo printing and gifting service Mimeo Photos launched of their newest feature called Address Book. The latest addition to all of their platforms allows registered users to add and save up to 250 delivery addresses, which can be used to auto-populate the shipping address during checkout.

“We designed the Address Book feature to minimize the effort required by customers during the ordering process,” says Jim Simpson, General Manager of Mimeo Photos. “If someone is regularly ordering photo products for their friends and family, this new feature will save them an enormous amount of time, plus get rid of the frustration and inconvenience that comes with entering a new shipping address for each individual order.”

Registered users of Mimeo Photos will be able to add and save a new address or select a previously saved address, during the checkout process. They can also create and edit recipients directly in their Address Book.

“We continually strive to reduce steps, clicks, and hurdles throughout the entire process to ensure our customers are easily able to create something they love,” says Simpson. “Address Book is just one more way we’re delivering on our goal of an effortless experience.”